6 Things Brands Should Never Do on Social Media

Did you know that 70% of U.S. citizens have social media accounts? Social media use has rapidly increased in recent years, and advertisers are using it to their advantage. Social media is proven to have a broad reach and lots of flexibility for your...

Why Your Business Should be Using Social Media Marketing

Social media remains one of the most important channels for businesses to use if they want to maximize their reach and influence. If you don't already have a social media marketing strategy in place, your business will need one. Today, around 97% of...

How to Integrate Social Media Advertising into Your Marketing Mix

Did you know that social media advertising is an integral part of your marketing campaigns? Many small businesses don’t realize the profound effects it can have. Yet, social media has some real benefits, including targeting audiences very...

Top Tips for Successfully Growing Your Social Media Platform

Having an engaged social media following can offer many advantages to your brand. Active social media platforms can help raise brand awareness, generate leads, and ultimately lead to significantly more business. Your social media platforms are an...

Social Media Tips for Businesses Looking to Grow

According to HubSpot, "Facebook is the primary content distribution channel for marketers today.” This doesn't just mean it and other social media platforms are beneficial platforms for marketing your products and services — it means they're...